Tag Archives | referrals

friends

To Make Money, Make Friends

Who would you be more likely to go the extra mile for — a friend or an acquaintance? The answer is obvious, and it hints at a truth that could revolutionize your business: Strong relationships are the key to success. Why Relationships = Money If your business depends in any way on referrals, then you […]

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leads

The Right And Wrong Way To Get More Leads

I was speaking with a private client about a new marketing campaign he was putting together, and he shared the headline and lead magnet he was considering using. Honestly, they weren’t good. I think many people don’t understand what makes a good lead magnet, or understand lead generation in general, so I decided to do […]

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12.10

Mistakes Entrepreneurs Must Avoid To Find Success

Lately, I’ve been spending a ton of time studying success. I’ve always wondered why some succeed when others fail. As I’ve dug deeper into my research, I’ve noticed patterns on both sides. Of course, success has many definitions, but while I was studying, I was looking at business success. It’s easy to have it all […]

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6.12

What Business Are You Really In?

I see many people confused about the businesses they are in. Entrepreneurs feel that their industry defines their business, but is that true? Am I in the newsletter or publishing business? What about the content creation business? After all, we create thousands of pages of content each month. I send this newsletter to over 10,000 […]

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Getting New Customers Is Hard!

With spring approaching, I’m mentally preparing myself for another 7 weeks of grueling travel for speaking events, networking opportunities, and meetings with prospects and partners. I’m always excited at the outset, but I know by the time the 7th week hits, I’m going to be burnt out. The good news about travel is it can […]

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