Tag Archives | goals


Maximize the Value of Your Business

I think (or, at least, I hope) every business owner asks themselves how to maximize the value of their company. Understanding your value is crucial whether you have outside investors or not. It’s baffling that so few entrepreneurs take the time to investigate the real worth of their business. To help remedy this problem, I […]

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How To Create The Irresistible Pull Of Purpose

Do you remember the scene from “The Last Jedi” when Luke appears before Kylo Ren on the red salt earth of Crait? You watch as Kylo Ren and Luke begin their explosive battle. Kylo gets the upper hand, stabs Luke with his lightsaber, and *spoiler alert* something miraculous happens — Luke is totally fine. Suddenly we […]

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4 Reasons Why Your Marketing Campaign May Fail

Have you ever wondered why successful companies fail? I’m not talking about going out of business. The type of failure I’m talking about is the failure to grow, or the failure to launch the new whiz-bang idea you were so excited about. Why is it that the new marketing campaign that is successful for hundreds of […]

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Planning to Win!

I just got back from a business trip in Atlanta where I sat through a marketing conference with about 700 doctors and another 4,000+ members of their staff. It was pretty massive, to say the least. The event even had two celebrities in attendance; Bill Rancic, the season one winner of The Apprentice (the only […]

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Take Your Business to the Next Level

With Valentine’s Day behind us and no more major holidays before St. Patrick’s Day, there’s no better time to buckle down and focus on taking your business to the next level. This time around, we have a few articles that focus on how high-level mindset shifts in how you approach your business, both online and […]

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Long-Term Sustainability

I read an interesting article the other day that boldly stated that “long-term employment is dead! And never coming back.” It went on say that the average tenure has dropped from about 10.3 years (for workers over the age of 65) to 3.2 (for workers between the ages of 25-34). Why? Well, for a number […]

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Keeping Your New Year’s Resolutions

Happy Friday, everyone! As you know, tomorrow is January 17th, and that means one thing: National Ditch Your Resolution Day. That’s right. A recent study determined that nearly 90% of all people who set a New Year’s resolution fail by the end of the year; in fact, most of them within the first two weeks. […]

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