• 5 Referral Facts You Can't Ignore
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5.19

Close Sales, Make More Money

Last week, we talked about why growth stalls out and how to adjust ad spending to ramp it up. If you didn’t read that blog first, then I highly recommend you do before jumping into this one. As you’ll learn, increasing your ad spending allows you to adjust and maintain the number of sales you […]

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Growth

The Truth About Growth

There are only 4 ways to grow your business. Not 100, not 1,000 — just 4. You might be thinking that can’t be right, but I assure you it is. Once you understand these 4 ways, you will have clarity about what you need to do to expand your business. Some people will argue that […]

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Generate More Leads And Make More Money

For most businesses, lead generation isn’t the main issue when it comes to increasing sales and growing business. The issues are usually churn, poor sales systems, no systems or processes, or something else along those lines. But what if the thing your business needs most right now really is more leads? What do you do? […]

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4.07

Amazon Controls The Customer Experience

Last year, Amazon made some major changes to the way they ship to their customers. Prime members were used to all sorts of perks, like Amazon Video and 2-day shipping. Over the course of several months, however, customers began to notice a very specific change: 2-day shipping had become 1-day shipping. At a glance, this […]

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leads

The Right And Wrong Way To Get More Leads

I was speaking with a private client about a new marketing campaign he was putting together, and he shared the headline and lead magnet he was considering using. Honestly, they weren’t good. I think many people don’t understand what makes a good lead magnet, or understand lead generation in general, so I decided to do […]

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customer

Don’t Let Your Customers Break Up With You

This Friday is Valentine’s Day, folks, and it’s a great reminder to not let your personal relationships fall by the wayside. But how are your business relationships doing? Have you been tracking your customer retention? How long has it been since you reminded your clients that you care? If you’re not sure, then you could […]

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