Author Archive | Shaun Buck

6.23

Are Your Processes Costing You Money?

Have you taken a vacation from your business recently and trusted your processes to keep things afloat? Some of you may be asking yourself, “A vacation? During COVID-19?” Aside from travel being impractical during the pandemic, you may be anxious about leaving your business during a crisis. Right now, you might feel like you’re in […]

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5.19

Close Sales, Make More Money

Last week, we talked about why growth stalls out and how to adjust ad spending to ramp it up. If you didn’t read that blog first, then I highly recommend you do before jumping into this one. As you’ll learn, increasing your ad spending allows you to adjust and maintain the number of sales you […]

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Generate More Leads And Make More Money

For most businesses, lead generation isn’t the main issue when it comes to increasing sales and growing business. The issues are usually churn, poor sales systems, no systems or processes, or something else along those lines. But what if the thing your business needs most right now really is more leads? What do you do? […]

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leads

The Right And Wrong Way To Get More Leads

I was speaking with a private client about a new marketing campaign he was putting together, and he shared the headline and lead magnet he was considering using. Honestly, they weren’t good. I think many people don’t understand what makes a good lead magnet, or understand lead generation in general, so I decided to do […]

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customer

Don’t Let Your Customers Break Up With You

This Friday is Valentine’s Day, folks, and it’s a great reminder to not let your personal relationships fall by the wayside. But how are your business relationships doing? Have you been tracking your customer retention? How long has it been since you reminded your clients that you care? If you’re not sure, then you could […]

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1.14

The Secret to High Event Turnout

We’ve been holding events at The Newsletter Pro for a while now, and after some imperfect attempts, we’ve finally found our rhythm. However, in hindsight, I think the events we struggled with were actually blessings in disguise. They taught me and my team what not to do in the future, and I’ve carried those lessons […]

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